Now social media can get a slice of the “credit cake”. It can get the credit when it has contributed directly to conversions at the bottom of the traditional marketing funnel or when it is applied at the top of the funnel for awareness.
Category: Analytics
Analytics and content marketing enabled by social media. This blog explores how marketers can use content marketing to develop effective campaigns in both B2C and B2B. Discover the very latest social media techniques to achieve your Inbound marketing targets.
Discover Twitter Quick Promote
Use Twitter Quick Promote to have tweets automatically promoted to Twitter users who have similar interests to your followers. View the results in real time.
Twitter Analytics On The Go
Have you had a look at your Twitter Analytics on the go using your Twitter for iPhone or Twitter for Android app? It provides you with a summary of your tweet performance. Other results are sometimes available even when there are no retweet, reply or favorite activity shown publicly for your tweet.
Pinterest ROI in 10 Steps
The percentage of daily Pinterest users that consult it for purchasing guidance while in a store is estimated at 52%. With this trend in mind, how should you deploy Pinterest as a part of your social media strategy? How could you measure success leading to positive return?. Here are 10 steps for Pinterest ROI to help you do just that!
Pinterest Analytics. Find your audience, Refine your strategy
It was about time that Pinterest delivered a solid analytics package for business users and finally we have it. Now businesses can track how their pins perform and in addition see what users are pinning from the web site.
LinkedIn member to LinkedIn Jedi status
LinkedIn regular updates will show that you are up to date and relevant. Making comments and starting discussions in LinkedIn groups will show that you can network and guide group debate.