The year on year growth of using social media accounts on mobile devices is higher than the year on year growth of active Internet users. B2B Marketers need to expand their content marketing approach to include the mobility shift.
Category: Social Media Strategies and Proposals
Pinterest ROI in 10 Steps
The percentage of daily Pinterest users that consult it for purchasing guidance while in a store is estimated at 52%. With this trend in mind, how should you deploy Pinterest as a part of your social media strategy? How could you measure success leading to positive return?. Here are 10 steps for Pinterest ROI to help you do just that!
Pinterest Analytics. Find your audience, Refine your strategy
It was about time that Pinterest delivered a solid analytics package for business users and finally we have it. Now businesses can track how their pins perform and in addition see what users are pinning from the web site.
Think You’re Cut Out for Doing Social Selling?
Social selling is about sales people building a strong personal brand. It is about understanding the role of content and how content can be used to tell a powerful and emotional story.
Generating Leads Directly From Tweets
Who wants leads? We all do, no matter what niche or industry you happen to be in, B2C, B2B, B2G, whatever. Great that we can now generate leads from various areas of digital marketing and this post will concentrate on social media, and Twitter in particular.
So why do Social media?
So why do Social media? It simply is where everyone is these days and it can add value if you do it RIGHT!