These are six steps that you need to fulfill to become a social media business. Do you want to take on the challenge of becoming the strategist or executive sponsor of the world’s first totally converged social media business?
Have you have used a maturity model to assess where you are going in your organization with Social media? Did you also estimate where your competitors are in comparison to your organization? What was the outcome within your organization following the assessment? If you have not considered using a maturity assessment before, are you intrigued to find out more?