The year on year growth of using social media accounts on mobile devices is higher than the year on year growth of active Internet users. B2B Marketers need to expand their content marketing approach to include the mobility shift.
The eMarketer iPad is an essential must have app for any eMarketer client to have. It is easy to use, fast to search, and with the eBook reading functionality for reports added, it will get you quickly to the most important information that you are looking for!
Did you over promise on what the results would be from your social media activities and campaigns? Are you trying to gain leads and insights with your social media efforts? Are you looking beyond just the basics of clicks and likes? No? Remember that in social media jail the motto is “there is always room for one more”.
Vine Analytics. I love the suite of tools that Simply measured have created for social media analysis, and now they have added a free tool for Vine.
To understand social commerce, it is important to know the positioning of your brand, and the emotion and storytelling quality that your brand messages have.
The new eMarketer Executive view mobile app. In my opinion the mobile app is a very good companion to the Extranet for total access emarketer subscribers.